Terms and Conditions
Agreement between User and RoleModelshipHabits.com
Welcome to RoleModelshipHabits.com. The RoleModelshipHabits.com website (the “Site”) is comprised of various web pages operated by HeroMash, LLC (“HeroMash”). RoleModelshipHabits.com is offered to you conditioned on your acceptance without modification of the terms, conditions, and notices contained herein (the “Terms”). Your use of RoleModelshipHabits.com constitutes your agreement to all such Terms. Please read these terms carefully, and keep a copy of them for your reference.
RoleModelshipHabits.com is an E-Commerce Site.
RoleModelshipHabits.com is a website promoting the values of Role Modelship, a powerful system of 5 habits—Stewardship, Fellowship, Mentorship, Leadership, and Sponsorship—that empowers humans, organizations, and products to grow, adapt, and scale. Eli Potter is the author of the book, Role Modelship: Multiply Your Impact to Influence AI. On this site you can learn more about Role Modelship, the book and purchase products and services that help you grow and learn these values.
Privacy
Your use of RoleModelshipHabits.com is subject to HeroMash’s Privacy Policy. Please review our Privacy Policy, which also governs the Site and informs users of our data collection practices.
Electronic Communications
Visiting RoleModelshipHabits.com or sending emails to HeroMash constitutes electronic communications. You consent to receive electronic communications and you agree that all agreements, notices, disclosures and other communications that we provide to you electronically, via email and on the Site, satisfy any legal requirement that such communications be in writing.
Your Account
If you use this site, you are responsible for maintaining the confidentiality of your account and password and for restricting access to your computer, and you agree to accept responsibility for all activities that occur under your account or password. You may not assign or otherwise transfer your account to any other person or entity. You acknowledge that HeroMash is not responsible for third party access to your account that results from theft or misappropriation of your account. HeroMash and its associates reserve the right to refuse or cancel service, terminate accounts, or remove or edit content in our sole discretion.
Children Under Thirteen
HeroMash does not knowingly collect, either online or offline, personal information from persons under the age of thirteen. If you are under 18, you may use RoleModelshipHabits.com only with permission of a parent or guardian.
Cancellation/Refund Policy
Thank you for purchasing our products and services. We are committed to providing high-quality content and professional coaching. The cancellation and refund policy outlines our rules for cancellations and refunds for our distinct offerings.
By making a purchase on our site (RoleModelshipHabits.com), you agree to the terms of this policy.
Links to Third Party Sites/Third Party Services
RoleModelshipHabits.com may contain links to other websites (“Linked Sites”). The Linked Sites are not under the control of HeroMash and HeroMash is not responsible for the contents of any Linked Site, including without limitation any link contained in a Linked Site, or any changes or updates to a Linked Site. HeroMash is providing these links to you only as a convenience, and the inclusion of any link does not imply endorsement by HeroMash of the site or any association with its operators.
Certain services made available via RoleModelshipHabits.com are delivered by third party sites and organizations. By using any product, service or functionality originating from the RoleModelshipHabits.com domain, you hereby acknowledge and consent that HeroMash may share such information and data with any third party with whom HeroMash has a contractual relationship to provide the requested product, service or functionality on behalf of RoleModelshipHabits.com users and customers.
No Unlawful or Prohibited Use/Intellectual Property
You are granted a non-exclusive, non-transferable, revocable license to access and use RoleModelshipHabits.com strictly in accordance with these terms of use. As a condition of your use of the Site, you warrant to HeroMash that you will not use the Site for any purpose that is unlawful or prohibited by these Terms. You may not use the Site in any manner which could damage, disable, overburden, or impair the Site or interfere with any other party’s use and enjoyment of the Site. You may not obtain or attempt to obtain any materials or information through any means not intentionally made available or provided for through the Site.
All content included as part of the Service, such as text, graphics, logos, images, audio clips, video clips, digital downloads, and the “Role Modelship” book (collectively, “Content”), as well as the trademarks, service marks, and logos contained therein (“Marks”), as well as the compilation thereof, and any software used on the Site, is the property of HeroMash or its suppliers and protected by copyright and other laws that protect intellectual property and proprietary rights. You agree to observe and abide by all copyright and other proprietary notices, legends or other restrictions contained in any such content and will not make any changes thereto.
The marks “Role Modelship™“, “HeroMash™“, and the Role Modelship Pyramid Design™ are trademarks of HeroMash, LLC. All rights are reserved.
You will not modify, publish, transmit, reverse engineer, participate in the transfer or sale, create derivative works, or in any way exploit any of the content, in whole or in part, found on the Site. HeroMash content is not for resale. Your use of the Site does not entitle you to make any unauthorized use of any protected content, and in particular you will not delete or alter any proprietary rights or attribution notices in any content. You will use protected content solely for your personal use, and will make no other use of the content without the express written permission of HeroMash and the copyright owner. You agree that you do not acquire any ownership rights in any protected content. We do not grant you any licenses, express or implied, to the intellectual property of HeroMash or our licensors except as expressly authorized by these Terms.
Prohibited Activities
You may not use the Site for any purpose other than that for which we make it available. As a user, you agree not to:
- Systematically retrieve data or other content from the Site to create a collection, database, or directory without written permission from us.
- Make any unauthorized use of our Marks, including “Role Modelship™“,”HeroMash™” or the Role Modelship Pyramid Design™.
- Scrape, copy, or otherwise misappropriate any Content from the Site, including the text of the book.
- Harass, annoy, intimidate, or threaten any of our employees, agents, or other users.
- Use the Site in a manner inconsistent with any applicable laws or regulations.
Coaching Services
Our professional and leadership coaching services are provided for educational and informational purposes only. By using our coaching services, you understand and agree to the following:
- No Guarantees: You agree that we have made no guarantees about the results of taking any action, whether recommended on this Site or in a coaching session. Your success or failure will be the result of your own efforts, your particular situation, and innumerable other circumstances beyond our control.
- Not Professional Advice: We are not licensed medical professionals, mental health providers, attorneys, or financial advisors. The information and coaching provided are not intended to be a substitute for professional medical advice, diagnosis, treatment, legal advice, or financial advice. Always seek the advice of a qualified professional with any questions you may have regarding a medical, mental health, legal, or financial matter.
- Personal Responsibility: You accept full responsibility for your choices, actions, and results. You agree to hold HeroMash harmless from any and all liability for any loss or damage (including financial, physical, or mental) that you or any third party may incur as a result of your use of our coaching services.
Purchases and Payments
We use third-party e-commerce platforms and payment processors (such as Kit and Stripe) to handle all transactions. You agree to provide current, complete, and accurate purchase and account information for all purchases made via the Site.
All sales of digital products, including the “Role Modelship” e-book, are final and non-refundable. Please review our full Refund Policy for details on physical products or coaching services.
Third Party Accounts
You will be able to connect your HeroMash account to third party accounts. By connecting your HeroMash account to your third party account, you acknowledge and agree that you are consenting to the continuous release of information about you to others (in accordance with your privacy settings on those third party sites). If you do not want information about you to be shared in this manner, do not use this feature.
International Users
The Service is controlled, operated and administered by HeroMash from our offices within the USA. If you access the Service from a location outside the USA, you are responsible for compliance with all local laws. You agree that you will not use the HeroMash Content accessed through RoleModelshipHabits.com in any country or in any manner prohibited by any applicable laws, restrictions or regulations.
Indemnification
You agree to indemnify, defend and hold harmless HeroMash, its officers, directors, employees, agents and third parties, for any losses, costs, liabilities and expenses (including reasonable attorney’s fees) relating to or arising out of your use of or inability to use the Site or services, any user postings made by you, your violation of any terms of this Agreement or your violation of any rights of a third party, or your violation of any applicable laws, rules or regulations. HeroMash reserves the right, at its own cost, to assume the exclusive defense and control of any matter otherwise subject to indemnification by you, in which event you will fully cooperate with HeroMash in asserting any available defenses.
Arbitration
In the event the parties are not able to resolve any dispute between them arising out of or concerning these Terms and Conditions, or any provisions hereof, whether in contract, tort, or otherwise at law or in equity for damages or any other relief, then such dispute shall be resolved only by final and binding arbitration pursuant to the Federal Arbitration Act, conducted by a single neutral arbitrator and administered by the American Arbitration Association, or a similar arbitration service selected by the parties, in a location mutually agreed upon by the parties. The arbitrator’s award shall be final, and judgment may be entered upon it in any court having jurisdiction. In the event that any legal or equitable action, proceeding or arbitration arises out of or concerns these Terms and Conditions, the prevailing party shall be entitled to recover its costs and reasonable attorney’s fees. The parties agree to arbitrate all disputes and claims in regards to these Terms and Conditions or any disputes arising as a result of these Terms and Conditions, whether directly or indirectly, including Tort claims that are a result of these Terms and Conditions. The parties agree that the Federal Arbitration Act governs the interpretation and enforcement of this provision. The entire dispute, including the scope and enforceability of this arbitration provision shall be determined by the Arbitrator. This arbitration provision shall survive the termination of these Terms and Conditions.
Class Action Waiver
Any arbitration under these Terms and Conditions will take place on an individual basis; class arbitrations and class/representative/collective actions are not permitted. THE PARTIES AGREE THAT A PARTY MAY BRING CLAIMS AGAINST THE OTHER ONLY IN EACH’S INDIVIDUAL CAPACITY, AND NOT AS A PLAINTIFF OR CLASS MEMBER IN ANY PUTATIVE CLASS, COLLECTIVE AND/ OR REPRESENTATIVE PROCEEDING, SUCH AS IN THE FORM OF A PRIVATE ATTORNEY GENERAL ACTION AGAINST THE OTHER. Further, unless both you and HeroMash agree otherwise, the arbitrator may not consolidate more than one person’s claims, and may not otherwise preside over any form of a representative or class proceeding.
Liability Disclaimer
THE INFORMATION, SOFTWARE, PRODUCTS, AND SERVICES INCLUDED IN OR AVAILABLE THROUGH THE SITE MAY INCLUDE INACCURACIES OR TYPOGRAPHICAL ERRORS. CHANGES ARE PERIODICALLY ADDED TO THE INFORMATION HEREIN. HEROMASH, LLC AND/OR ITS SUPPLIERS MAY MAKE IMPROVEMENTS AND/OR CHANGES IN THE SITE AT ANY TIME.
HEROMASH, LLC AND/OR ITS SUPPLIERS MAKE NO REPRESENTATIONS ABOUT THE SUITABILITY, RELIABILITY, AVAILABILITY, TIMELINESS, AND ACCURACY OF THE INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS CONTAINED ON THE SITE FOR ANY PURPOSE. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ALL SUCH INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS ARE PROVIDED “AS IS” WITHOUT WARRANTY OR CONDITION OF ANY KIND. HEROMASH, LLC AND/OR ITS SUPPLIERS HEREBY DISCLAIM ALL WARRANTIES AND CONDITIONS WITH REGARD TO THIS INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS, INCLUDING ALL IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT.
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL HEROMASH, LLC AND/OR ITS SUPPLIERS BE LIABLE FOR ANY DIRECT, INDIRECT, PUNITIVE, INCIDENTAL, SPECIAL, CONSEQUENTIAL DAMAGES OR ANY DAMAGES WHATSOEVER INCLUDING, WITHOUT LIMITATION, DAMAGES FOR LOSS OF USE, DATA OR PROFITS, ARISING OUT OF OR IN ANY WAY CONNECTED WITH THE USE OR PERFORMANCE OF THE SITE, WITH THE DELAY OR INABILITY TO USE THE SITE OR RELATED SERVICES, THE PROVISION OF OR FAILURE TO PROVIDE SERVICES, OR FOR ANY INFORMATION, SOFTWARE, PRODUCTS, SERVICES AND RELATED GRAPHICS OBTAINED THROUGH THE SITE, OR OTHERWISE ARISING OUT OF THE USE OF THE SITE, WHETHER BASED ON CONTRACT, TORT, NEGLIGENCE, STRICT LIABILITY OR OTHERWISE, EVEN IF HEROMASH, LLC OR ANY OF ITS SUPPLIERS HAS BEEN ADVISED OF THE POSSIBILITY OF DAMAGES. BECAUSE SOME STATES/JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF LIABILITY FOR CONSEQUENTIAL OR INCIDENTAL DAMAGES, THE ABOVE LIMITATION MAY NOT APPLY TO YOU. IF YOU ARE DISSATISFIED WITH ANY PORTION OF THE SITE, OR WITH ANY OF THESE TERMS OF USE, YOUR SOLE AND EXCLUSIVE REMEDY IS TO DISCONTINUE USING THE SITE.
Termination/Access Restriction
HeroMash reserves the right, in its sole discretion, to terminate your access to the Site and the related services or any portion thereof at any time, without notice. To the maximum extent permitted by law, this agreement is governed by the laws of the State of California and you hereby consent to the exclusive jurisdiction and venue of courts in California in all disputes arising out of or relating to the use of the Site. Use of the Site is unauthorized in any jurisdiction that does not give effect to all provisions of these Terms, including, without limitation, this section.
You agree that no joint venture, partnership, employment, or agency relationship exists between you and HeroMash as a result of this agreement or use of the Site. HeroMash’s performance of this agreement is subject to existing laws and legal process, and nothing contained in this agreement is in derogation of HeroMash’s right to comply with governmental, court and law enforcement requests or requirements relating to your use of the Site or information provided to or gathered by HeroMash with respect to such use. If any part of this agreement is determined to be invalid or unenforceable pursuant to applicable law including, but not limited to, the warranty disclaimers and liability limitations set forth above, then the invalid or unenforceable provision will be deemed superseded by a valid, enforceable provision that most closely matches the intent of the original provision and the remainder of the agreement shall continue in effect.
Unless otherwise specified herein, this agreement constitutes the entire agreement between the user and HeroMash with respect to the Site and it supersedes all prior or contemporaneous communications and proposals, whether electronic, oral or written, between the user and HeroMash with respect to the Site. A printed version of this agreement and of any notice given in electronic form shall be admissible in judicial or administrative proceedings based upon or relating to this agreement to the same extent and subject to the same conditions as other business documents and records originally generated and maintained in printed form. It is the express wish to the parties that this agreement and all related documents be written in English.
Changes to Terms
HeroMash reserves the right, in its sole discretion, to change the Terms under which RoleModelshipHabits.com is offered. The most current version of the Terms will supersede all previous versions. HeroMash encourages you to periodically review the Terms to stay informed of our updates.
Contact Us
HeroMash welcomes your questions or comments regarding the Terms:
HeroMash, LLC
1968 S Coast Hwy #2147
Laguna Beach, California 92651-3681
Email Address:
[email protected]
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Effective as of November 15, 2025